How has consumer behavior changed in 2022, and what does this mean for brands?
We know what it’s like to juggle multiple social media accounts at once. Our social media scheduling tool lets you plan and publish all your upcoming social content from one calendar.
Your comprehensive new content calendar
Easily schedule, edit, preview, and publish all your social media posts and campaigns. Align everyone on your team and collaborate on cross-channel campaigns while using approval flows to ensure quality and on-brand content.
Create, publish, and promote your Facebook and Instagram posts, including carousel ads, entirely within Publish. Move faster with our powerful automation features, optimize your ad spend, and find your best performing content pieces.
Save time and keep your content on brand with a shared content library. Use it to store your pre-approved assets and make sure your social posts use consistent branding. You can even integrate a third-party storage tool.
All your approved assets in one library
Get your team working together without publishing delays, setbacks, or oversights. Assign user roles and tasks to team members to ensure your content is scheduled as planned and share notes with the team so you’re all on the same page.
Keep your team on the same page
Plan, schedule, edit, and post across multiple networks and channels.
Create Facebook and Instagram ads within Publish.
Collaborate on social media campaigns by sharing notes and assigning labels.
User roles and approval processes help improve content quality.
Store and repurpose assets from your content library. Connect it to your Cloud Storage and DAM.
Custom links can include tracking UTMs and vanity URLs.
Give access to external agencies to keep your collaborative processes smooth.
Manage Publish on the go with an intuitive iOS and Android app.
Monitor interactions by channel and post.
Katie C., International Social Media Manager, Momondo
Kenneth P., Social Media Coordinator, FIBA
Jerri H., Digital Marketing Strategy, HarperCollins
Search social networks and the internet to find the right people to reach, opportunities to act on, and potential problems to avoid.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.