Brandwatch Awarded for Customer Centricity Strategy
By Alex WoodSep 21
How has consumer behavior changed in 2022, and what does this mean for brands?
Published November 12th 2019
Another year, another bigger, better NYK London.
This year we were joined at The Brewery by hundreds of wonderful folk from some of the world’s biggest organizations – and some of them graced the stage to share insights and stories of success from all kinds of industries.
Here are some things you missed out on:
The product team shared what’s in store for Brandwatch customers looking ahead.
Attendees got the latest on the new platform and all the exciting plans we’ve got for it.
The new @Brandwatch platform is blowing my mind 🤯 Really looking forward to the new upgrade #socialintelligence @NowYouKnowConf 💥 #NYKLondon #bigdata 🤓— Pares Tailor (@parestailor) November 12, 2019
Weren’t there and want to find out more? Get in touch with your customer success manager or click here if you’re not working with us yet.
Chris Kahler took to the stage in the morning to show off how quickly surveys can be built and launched with Qriously.
He polled the nation on who would win the next election, and results came flooding in almost immediately.
People were seriously impressed.
The @qriously acquisition by @Brandwatch is insane. Real time #marketresearch/#digitalresearch poll questions in real time - unpaid. We just typed a question and watched as UK folks across the region answered in real time. Seriously amazing stuff. Holy crap. #NYKLondon pic.twitter.com/nIrtS5IVBT— Alison J. Herzog (@alisonjherzog) November 12, 2019
We were treated to many insightful talks throughout the day, and our keynotes got lots of people talking.
Dr Hannah Fry talked about how to be human in the age of the machine.
Forrester’s James McCormick discussed how the companies of the future will embrace digital intelligence.
Marcus Collins shared his thoughts on the unwritten rules around cultural consumption.
👏 Fab talk by @FryRsquared about analysing human behaviours with data: “However nice and neat your ideas are, humans will always muck it up for you”. So true. #NYKLondon #digitalconsumerintelligence #dataanalysis pic.twitter.com/bE335k8DkZ— Kelly (@kelly_duffelen) November 12, 2019
Each one was truly fascinating.
It wasn’t all listening – there was plenty of talking, too.
Over a delicious lunch and during our breaks our customers were able to connect with our own product experts, our partners, and each other to find out how to get the most out of Brandwatch.
As Matthew Rock says, it was buzzing.
It’s seriously buzzing @Brandwatch #NYKLondon pic.twitter.com/HISs8MSEId— Matthew Rock (@matthewrock) November 12, 2019
Speaking of buzzing, with all that done, it’s time for a drink.
Cheers to all our speakers, attendees, and staff as we celebrate another amazing Now You Know London.
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