Brandwatch Awarded for Customer Centricity Strategy
By Alex WoodSep 21
How has consumer behavior changed in 2022, and what does this mean for brands?
Published May 17th 2017
If you’re looking to chat with your friends, you head to Facebook.
If you want to catch up with news, you log in to Twitter.
But if you want a private place to share and express your creativity, your stories, and your opinions, you go to Reddit.
Reddit is a unique source of data that brands and agencies simply can’t live without.
Fortunately, they don’t have to.
Today, we’re happy to announce that Brandwatch is the first social listening platform to offer access to Reddit data that is regulated and compliant with the site’s user agreement.
This means our customers will get the most access to Reddit data, at no extra cost.
In just 12 years, Reddit has grown from a small, niche set of forums to a global community with over 139,000 subreddits, 270 million monthly users, and millions of posts and comments each day.
“This agreement is an absolute game changer. It provides access to thematic topics across a multitude of communities allowing you to hone in on the heartbeats of a unique consumer target.
This allows our researchers and marketers to reach a new audience, across verticals that other social channels don’t penetrate.”
This announcement comes just weeks after two major data improvements from Brandwatch including new, enhanced APAC data and a new strategic partnership with Twitter to offer the most complete access to Twitter data.
Together, the three announcements show Brandwatch’s commitment to offering the best social data on the market.
Reddit data is available to all Brandwatch customers at no extra cost.
If you’re a customer, please log in and try it out.
Not a customer? Schedule a demo and we can show you how Brandwatch can help your business get the most valuable insights from Reddit data.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.