How has consumer behavior changed in 2022, and what does this mean for brands?
Managing all your social channels in one place increases your team’s efficiency.
Mirror your team’s approval process within our platform so all outgoing content remains on brand.
Engage with your community on social at scale. Brandwatch is built to boost your team’s efficiency.
Measure your performance on organic and paid social with advanced customizable dashboards.
Scaling your social media efforts is difficult and cumbersome
Dedicating time to repetitive but necessary tasks takes up most of your day, making it difficult for your team to elevate to a strategic level
Using multiple point solutions is time-consuming and sub-optimal
You can manage as many social channels as you need in a centralized way
Automation and AI help you save time so you can focus on what’s driving value for your business
You have access to a whole suite of solutions for everything related to social including content, engagement, and analytics
Discover how our Social Media Management solution can help you increase engagement with a no-obligation, live platform demonstration.
Discuss your use cases and business needs
Give a hands-on demonstration
Show how you can take your social media marketing to the next level
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.