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Social Insights on the Luxury Fashion Industry

In this luxury fashion report, we aim to understand the current online landscape, and analyze:

  • The luxury fashion social index
  • Luxury fashion audiences
  • Trends in luxury fashion

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Luxury fashion consumers, now empowered by social media, play an increasingly influential role in shaping the public’s perceptions of brands. On Twitter, audiences account for over 99.63% of the conversation surrounding the luxury fashion brands analyzed.

Yet social media presents businesses with a valuable opportunity to understand their audiences and to leverage their .37% of conversation to steer the direction of their public image.


Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.