How has consumer behavior changed in 2022, and what does this mean for brands?
With our suite of products you can understand and engage with your customers at the speed of social.
Find meaning in the billions of conversations happening online with the #1 consumer intelligence platform.
Search the world’s largest archive of consumer opinion for market insights
Segment audiences and conversations in fully customizable dashboards
Analyze data at scale with industry-leading AI
Distribute flexible, automated reporting and alerts across your business
All-in-one social media management platform. Perfect for teams collaborating on social.
Manage all your social media channels in one place
Collaborate on content creation with one social calendar, including both organic and paid posts
Engage with your community in one centralized social CRM
Monitor your brand with the world’s leading social listening tool
Benchmark and build dashboards to understand your performance against your competitors
Schedule content, engage with customers, and measure the impact.
Recommended for 1-2 users.
One social media content calendar
All your content assets available immediately in one library
Campaign management
Centralized social inbox
Community engagement
Message templates
Automation rules
Single source for performance
Templated and customizable dashboards
Shareable reporting
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.